BACOLOD CITY – Property giant Megaworld Corp. is positioning The Upper East, a 34-hectare mixed-use township located at the heart of Bacolod City, as a major tourist destination.
Megaworld has already launched 1,787 residential condominium units among the five properties in The Upper East.
Construction is ongoing for the 12-story, 300-room The Kingsford, the first development by Megaworld Hotels and Resorts here.
Harold Geronimo, first vice president and head of public relations and media affairs of Megaworld, said that in the coming years, more tourism facilities will rise inside the township.
“We really envision The Upper East not just as a central business district, but also as a tourist destination. Our vision is always aligned with tourism,” Geronimo said during a media briefing over the weekend, announcing the completion of the 14-story One Manhattan, the township's third residential condominium development.
One Manhattan, the first smart home condominium development in this city, features several “first-in-Bacolod” amenities such as a private dining room, which can accommodate up to 15 people, and kitchen and living area.
The demand for residential condominiums in The Upper East remains high, Megaworld Bacolod head of sales and marketing Jennifer Fong said in a news release.
“We are especially excited to welcome the new residents of One Manhattan who will now enjoy the convenience of being in a township as well as the generous layouts and unique amenities of their new address,” she said.
Geronimo thanked the city government led by Mayor Greg Gasataya for naming Megaworld as a private sector representative to the City Tourism Council.
“We want to help boost Bacolod tourism. We want more people to come, more people to visit, more people to enjoy what Negros and Bacolod can offer,” Geronimo said.
In a separate interview on Saturday, Councilor Jason Villarosa, chair of the City Council Committee on Tourism, welcomed the city’s partnerships with the private sector in tourism development initiatives.
“Especially with Megaworld, one of the biggest real estate developers in the Philippines. I’m very happy they will position The Upper East as a tourist destination in Bacolod City. We will definitely work closely with them for whatever help the city can provide,” he said.
MEGAWORLD PHOTO
