AN immersive Smart Home experience awaits customers who will visit the PLDT and Smart Experience Hub at the Makati Headquarters.
PLDT Inc. (PLDT) and its wireless unit Smart Communications, Inc. (Smart) are revamping their store at the headquarters of the country’s largest integrated telco network in the heart of Makati City.
The PLDT and Smart Experience Hub at the Ramon Cojuangco Building (RCB) is located in the building where Smart made telco history five years ago by showcasing the Philippines’ first successful 5G-enabled video call – announcing to the world that 5G is real in the Philippines, showing a glimpse of the future for the industry.
“After the COVID-19 pandemic, we thought of ways to meet the growing demand of customers for more digital services. Driven by our purpose to inspire innovation through generations, and our mission to deliver meaningful connections and experiences so that our customers can live fuller lives, we have transformed our traditional sales and store set up at PLDT RCB into an Experience Hub that ushers in the Smart Home concept to Makatizens. This store should be our blueprint. We are looking forward to having more immersive experiences in our PLDT and Smart Stores,” John Palanca, First Vice President and Head of Consumer Sales Group at PLDT and Smart during the program said.
Present at the launch was PLDT Ambassador and Miss Universe Philippines Michelle Marquez Dee and the top management team of PLDT and Smart led by President and CEO Alfredo S. Panlilio, SVP and Head of Consumer Wireless Business Alex Caeg, SVP and Head of Consumer Business Home Jeremiah de la Cruz, FVP and Head of Enterprise and International Business Groups Mitch Locsin, Chief Technology Officer Jojo G. Gendrano, and Chief People Officer Gina Ordoñez, along with other key executives and heads of teams.
The executives also toured the Smart Home area where they experienced first-hand how various Internet of Things-powered devices and appliances can be supported seamlessly by the fastest home broadband PLDT Home Fiber and mobile solutions backed by the fastest mobile network of Smart.
Customers can also enjoy the self-service kiosks and pay machines for a smoother, faster experience when they transact in the headquarters store.
They can also book their virtual or in-store appointments with the PLDT and Smart Experience Hub at RCB when they need help in switching to Smart, or for their other needs or concerns. Booking a store appointment can help them save time by avoiding long lines. Soon, other delightful digital tools and experiences will be installed for MSMEs and other customers.
“When our customers step into our stores, they can experience innovative products firsthand, accompanied by personalized service provided by our store specialists. We will showcase how technology can empower them in their everyday lives, whether for their families or businesses,” Eden Techico, VP and Head of Retail Operations and Transformation at PLDT and Smart said.
