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Shopee: 11.11 sale reached over $1B in gross merchandise sold

By: Catherine Cueto

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ONLINE shopping platform Shopee said that they were able to sell over $1 billion in gross merchandise value (GMV) in just one day from their 11.11 Mega Pamasko Sale.

 

According to the shopping platform, home and living, and health and personal care became the best-selling categories.

 

For the Philippines, the e-commerce platform noted that there was a rise in organic baby wipes and powdered milk as top-selling items.

 

Many Filipinos also redeemed vouchers, now at 12 million.

 

Shopee said 33 times more items were bought on Shopee Live.

 

Likewise, beauty products and floor stickers were the bestsellers on Shopee Live.