Singtel, AIS, Globe, HKT, Optus, Taiwan Mobile and Telkomsel announced that they have formed an Alliance to launch a first-of-its-kind cross-border rewards programme aimed at delivering greater value to eligible customers when they travel to Singapore, Thailand, Philippines, Hong Kong, Australia, Taiwan or Indonesia where the telcos are respectively based.
The programme would enable travelers to earn and use rewards, claim and redeem unique deals for transport, dining, merchandise, services and enjoy other incentives when they travel to any of these markets.
They would also access customer support from their telco via calls or online while overseas for free. The programme, which would be progressively rolled out in the second half of 2024, will enable customers to conveniently access and redeem unique benefits seamlessly from their individual telco apps while traveling.
“We value our customers’ loyalty and want to enhance their travel experience. With this unique reciprocal rewards programme, our customers can access exciting local rewards and offers when they visit any of the markets within the Alliance. For inbound tourists, we’re making it easier for them to get the most value while exploring Singapore, thereby strengthening Singapore’s position as an iconic destination. We’re starting with our regional partners but plan to expand this programme to cover key travel corridors and popular destinations globally so our customers will have an even wider array of opportunities and new experiences to enjoy when they’re abroad,” Anna Yip, Chief Executive Officer, Business Development, Singtel, said.
"The collaboration in this project marks a significant global milestone, as major telecommunications service providers in the Asian region come together to enhance customer care across borders with the concept of the world's first cross-border telco rewards. This sets a new standard in the telecommunications industry, aiming to enhance the ultimate experience and exclusive privileges for AIS customers when traveling and using services from partner networks in six destinations. Likewise, customers of these partner networks, when traveling to Thailand, and choosing AIS services, will receive special privileges prepared by AIS, akin to being AIS customers. This collaboration reflects our commitment to continuously care for customers through exceptional experiences even when they travel abroad, while also providing opportunities to promote the tourism industry in each destination, further strengthening it,” Pratthana Leelapanang, Chief Consumer Business at AIS, said
“As a brand focused on providing unique experiences as our differentiator and having a deeper relationship with our subscribers, we are excited to partner with other leading telcos in the region through this Rewards Alliance to elevate the travel experience of our subscribers well beyond just connectivity. Through this programme, we will be able to give cross-border perks, experiences and exclusive offers to our subscribers when they travel to partner destinations. With this, we can ensure that when yuppies travel with GOMO PH, they are in for an adventure of a lifetime,” Darius Delgado, Head, Consumer Mobile Business at Globe, said.
The cross-border rewards programme is the latest addition to the suite of travel offerings from GOMO PH. GOMO PH lets its customers enjoy roaming services in over 160 destinations across the world.
Customers can choose from different promo offers perfect for their travel destination and duration of stay, or choose to swap local GBs to international GBs via ‘Mo Creds, all through the GOMO PH app. Through the seamless and hassle-free GOMO Roam, the brand makes every trip more enjoyable and convenient for its customers.
